Executive Summary.

MinistryBrands is a family of software companies dedicated to empowering churches, ministries, and faith-based organizations in a digital world.

The Challenge.

As a multi-billion-dollar, venture-backed firm, acquiring nearly 70 companies in under 2 years brings it’s own set of challenges to determine how prospects and leads are handled, as well as how to move towards integrated marketing while managing competition and ad-spend.


MinistryBrands retained Avorit to come on board for strategic guidance, and to help with implementing integrated and inbound marketing.